Focusing on the success factors image and media placement, we conceive, coordinate and realize target audience driven and media relevant PR activities such as press trips and visits to editorial offices.
Apart from strategically consulting the clients, we develop individual topical schedules and drafts expressive as well as effective press releases, newsletters or newsflashes and distributes these to our extensive network.
Social Media Marketing
We are targeting on storytelling, Content Contribution, Newsletter Marketing to generate media coverage, brand exposure and social media following.
Blogger and Influencer Relations
We are in permanent contact with the leading digital influencers in wellbeing, beauty, lifestyle, travel and luxury to offer and enable a comprehensive social media coverage and targeted blogger campaigns.
YouTube, Instagram, Snapchat or blogs - the digital influencers of our time are constantly online and well connected. Offline, they attend the most important events and travel the whole world. Their visual and authentic communications is key. The work with digital influencers is a must for a successful presentation to a younger audience.
Group press trips and individual press trips / Blogger Events / Press lunches...
We are experienced in organizing individual and group press trips for leading journalists/editors and influencers/bloggers. Invitations are sent to leading editors at the lifestyle, luxury, and travel desks as well as to our high quality data of travel / lifestyle / wellbeing-beauty-health bloggers.
Consulting on the best cross-promotional opportunities
Consulting on reaching out to the German speaking market audience (Germany, Austria, Switzerland).
Content Creation / Storytelling
To generate media coverage, brand exposure and social media following. Gain coverage with own writing and cooperation - Synergy effect.